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Details
/gb/en/shiseido-expert-sun-protector-face-cream-spf50%2B-768614156727.html£34.00
£23.80
50 ml
Discover our revolutionary face sun cream that becomes more effective when exposed to water and heat. Get yours now to stay fully shielded and moisturised in all conditions!
Skin Type
- Dry
- Oily
- Normal
- Sensitive
Concerns
- Fine Lines
- Uneven Skin Tone
- Sun Protection
Benefits
- Smooth
- Plump
- Sun Protection
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Plus Free Returns up to 14 days according to our return policy.
Pay in 30 days or 3 instalments, interest-free.
Overview
EXPERT SUN PROTECTOR Face Cream SPF50+
The UV protection effect of sunscreens lowers when the formula is exposed to the sun or water. SynchroShield™ is a revolutionary new technology that strengthens the UV protective effect of the formula after application, when it is exposed to heat, sweat or water. Perfect to help prevent skin dryness.
A POWERFUL PROTECTION
This cream is especially formulated for face protects skin’s inner and outer layers against UVA & UVB. Formulated with SynchroShield Technology™ to respond to sweat, water and the heat from the sun to reinforce the UV protective veil. Profence CEL™ & NatureSurge Complex help to protect from UV induced ageing such as wrinkles and dark spots.
A SKINCARE FORMULA
Enriched with skincare ingredients, the product helps to protect against the appearance of fine lines, wrinkles and uneven skin tone caused by photo ageing. Formulated with NatureSurge Complex, it contains an ingredient with anti-oxidant property. *
A UNIQUE TEXTURE
This cream is water-resistant while being comfortable, lightweight and invisible on any skin type. It blends into the skin with complementary fragrance ingredients to create an appealing – and personalized – scent. It provides a smoother application of foundation and a lasting makeup finish.
BLUE CONSCIOUS
The very water-resistant veil also means less product washes off when you enter the ocean, compared to our non water-resistant sunscreens.
PROVEN EFFICACY*:
98% said the formulation has an invisible finish.
99% felt the sunscreen maintains their skin’s moisture.**
95% felt that the formulation is resistant to perspiration, water and the heat of the sun. (Used on the body)
*Consumer test on 102 volunteers on SPF50+ reference
**4 hours after the application
Key Ingredients
A potent UV protective veil
The new Shiseido Protection Technology SynchroShield™ brings together:- Heatforce technology that makes the veil stronger when the skin gets hotter
- Wetforce technology that makes the veil stronger when the skin is exposed to water or perspiration.
The result is a sunscreen that performs powerfully in water and in very hot, sunny conditions, in sychronization with your body and environment.
Triple Block Formula:
- Profense CEL™: Helps to protect from the effects of UV rays such as the appearance of wrinkles, dark spots and dullness* cause by photo-ageing.
- NatureSurge Complex: Helps to protect from oxidation*. It makes it harder for air pollutants to adhere directly to skin by capturing them.
- Moisturising formula: Emollients Moisturising effect
Even Coverage with SuperVeil-UV 360™
SuperVeil-UV 360™ Technology lays down a veil of even, high protection across the entire application area. It forms a uniform, tighter weave of coverage reducing gaps in the protection webbing.
Comfortable, lightweight and invisible
By adding the Ionic Mineral Sensor with Ionic Mineral Powder, the amount of
physical agent needed in WetForce and responsible to the white color could be reduced considerably, while keeping the level
of protection powerful and leaving a smooth, invisible finish.
*in vitro, dust and soot
How to Use
All Ingredients
YOUR SKINCARE ROUTINE
Reveal your most beautiful skin in 3 steps.